Our Process

Our approach to website development is focused on being innovative, exceeding customer expectations, and most importantly delivering your KPI’s.

 

• All of our website journeys begin by gathering vast amounts of data through web and SEO audits, market research and insight analysis. Through these we can generate persona models, giving an idea and a strong model of the people using your website.

• This data feeds into the architecture phase, where we map out the site pages, ensure they are optimised for Search Engines, and create wireframes and test prototypes to ensure the build is as strong as possible.

• The build stage then commences, and includes extensive testing to make sure all expected outcomes will be met. We ensure that the build covers all functional aspects the site needs, and that the site works across as many platforms and devices as possible.

• Finally, your site will be deployed to a secure staging environment. You’ll receive a hands-on training session from our experienced team across the entire site, and you’ll get full access to the staging site to put your training into practice.

 

Our CMS of choice is Umbraco, which is a sophisticated yet easy-to-use content management system. CAB are experienced Umbraco certified partners.